![]() It provided just the right amount of coverage for my slightly sallow under eye area. Claims that the product was a “makeup that lets skin look like skin.” So I went out and purchased Glossier Phase 2 Set – which included the Stretch Concealer, Boy Brow and Generation G matte lipstick (both highly touted products). Curious at the effective nature of a concealer which offered all these promises and claims. But for now, I’ll focus on the concealer. I know a lot of folks will want me to comment on the other products in their growing line. Ok, so to get back to the Glossier Stretch Concealer. Glossier’s business model seems to gravitate to this growing trend of inclusive beauty rather than the traditional exclusiveness that has often plagued the industry.Īnd while their marketing tactics seem to focus on this inclusive beauty trend, how do their products hold up with respect to claims and ingredients?īecause in the end, it’s about how the product performs and what it includes – am I right? So if you are into makeup even in the slightest – chances are you’ve come across their product line.Īlthough it’s targeted marketing and aesthetic seem to focus primarily on the millennial crowd, this product does have a reach beyond the young set. In the last few years, the Glossier business model and product range have been the most copied beauty company bar none. When I first got it I was disappointed in the size, but this tiny pot is seriously going to last forever.The Glossier brand needs no introduction. Sensing a theme here? This also works beautifully mixed into moisturizers for a custom lightweight base. ![]() ![]() I also like that this doesn't have a super matte finish, so again, it doesn't cake up on blemishes. It's my go-to for pinpoint concealing because you literally need the tiniest pinprick to get complete coverage. HIGHEST COVERAGE | Kevyn Aucoin Sensual Skin Enhancer: If nothing else will cover a blemish, I'll reach for this. This is going to be a staple all winter long. It works equally well under the eyes, on blemishes, and on redness, which is rare for such high coverage. Despite being high coverage, it doesn't get dry or cakey on the skin - in fact, it has a slightly more dewy finish. I love using a teeny bit of a high coverage concealer all over in place of foundation, and this is definitely a new favorite to do that with. This is a thick, highly pigmented concealer, but it blends out to not look like makeup at all. ![]() HIGH COVERAGE | Lancome Teint Idole Ultra Wear Camouflage Concealer: This is a new addition, but I'm already hooked. If I have a particularly angry spot, this won't cover up all the redness, but it does the job enough for me. This gives great coverage and stays put well on blemishes, although I have to be careful to exfoliate beforehand. Despite having the word matte in the name, it has more of a satin finish that doesn't feel drying - in fact, it looks much less dry on my skin than the cult favorite Radiant Creamy Concealer. MEDIUM-HIGH COVERAGE | NARS Soft Matte Complete Concealer: For awhile, this was my ultimate favorite concealer - I loved it so much that I bought a second shade to mix for my perfect shade match. It won't cover darker acne scars, but it does a good job of evening everything out. This one is excellent under the eyes and on redness, and I like that it doesn't cake up on blemishes too. It blends equally well with fingers, a brush, or a beauty blender, and it just looks so natural on the skin. I like that it has the doe-foot applicator, so it's easy to dot on wherever. Out of all the concealer's I'm mentioning this is my most-used and probably my favorite. MEDIUM COVERAGE | Milk Makeup Flex Concealer: The name makes me feel like they were going for a similar vibe to Glossier's, where it's supposed to move with your face and not crack or shift, and they've bumped up the coverage a bit from the Glossier. It has a super dewy finish, so it adds life to tired undereyes, looks super skinlike, and moves with your face instead of cracking with too much expression. It's got the sheerest coverage out of all my concealers, but it just helps to even everything out. I've heard it referred to as the "tinted moisturizer of concealers," and I definitely agree. LIGHT COVERAGE | Glossier Stretch Concealer: When my skin is feeling dry and dull, and I don't have too much to cover, the Glossier Stretch Concealer is always the one I turn to.
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